RIM puts money where mouth is with guaranteed app revenue

1st May 2012 | 18:47

RIM puts money where mouth is with guaranteed app revenue

$10,000 (around £6,100) per app, to be exact

In an attempt to deliver quality applications for its BlackBerry mobile platform, Research in Motion is offering a revenue guarantee to its developers.

RIM is promising every qualifying application, submitted to App World before BB10 launches, $10,000 (around £6,100) in revenue in its first year on the market.

Talking about application investment at BlackBerry World 2012, Alec Saunders, Vice President of Developer Relations for RIM said: "We strongly believe that quality matters, not just quantity, so today I am happy to announce we are making a massive investment in quality, subject to some terms and conditions."

Cher-ching

Developers need to earn the BlackBerry Quality Certification and have previously generated at least $1,000 (around £600) under their own steam in the App World to qualify for the revenue guarantee.

If a qualifying app does not reach $10,000 of revenue in its first year, RIM will write the developer a cheque for the difference.

In a further commitment to its developers and the BlackBerry ecosystem, Saunders also announced that RIM is set to invest $100 million (around £61 million) into the system over the coming year.

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