Nokia handled faked footage internally with 'appropriate action'
14th Sep 2012 | 19:56
Nokia admits exercising 'poor judgment'
Nokia's new Lumia 920 debuted just one short week ago, but already the company has come under quite a bit of flack for misrepresenting the phone's capabilities.
Whether intentional or not, both still shots and video footage used in demonstrations for the phone - and that Nokia claimed to have taken with the Lumia 920 - were found to be doctored or faked completely.
Though the clips and photos were meant to be a showcase for the Lumia's PureView camera, the footage was closely examined by The Verge, and a third-party cameraman's reflection was spotted in the sizzle reel.
Nokia brought in an ethics officer to evaluate the claims, and it appears that the verdict has come in for the guilty parties.
While Nokia has taken steps to find out how such a massive transgression could have occurred, they're keeping rather tight-lipped about the sanctions levied against the persons responsible.
In a statement released today, Nokia stated, "Today, we concluded the internal investigation, and our findings confirm that poor judgment was exercised in the use of the materials."
"As a result, we have taken appropriate action."
Even though Nokia admits to "poor judgment" when it came to releasing the ill-conceived footage, the miscue portrays a lack of confidence in not just their latest Windows Phone 8 device, but also their proprietary camera.
Hopefully, enough time will have passed that the company can put this incident behind them, and focus on making the Lumia launch a success.